Many of the professionals in photo editing companies refer to color grading as a standalone service, although amateurs tend to mistake it to color correction and some even use both interchangeably. Photo editors indulged in digital image processing treats color grading as a small but important aspect of a post-processing workflow. It is the process of digitally changing and improving the color tone of a still image, and one, which takes cues from videography. Once the editor applies color grading, the aesthetic aspects of a photo is subject to change considerably.
Most of the photos benefit from color grading, since it can make an image more aesthetically appealing and grab the attention of an audience in a fleeting second. It involves making adjustments to the image’s hues and saturation levels, curves, and the overall color tone with the adjustment sliders in Adobe Photoshop. On the contrary, color correction comprises of tweaking the color contrast, white balance, and reducing the level of grains on a photo alongside adjusting highlights and shadows or the bright and dark image portions.
Color grading is perfect if you need to communicate the intended mood of a given scene captured in a photo with professionalism. The grading of a good quality image helps augment the storytelling aspects of a scene or may fully transform the story for effective communication.
Just like colorists working on improving monochrome photos, editors in the digital post-processing can leverage the color profile in order to influence the emotions a scene is meant to communicate. This way, color grading influences the manner in which an audience interprets the message captured in a photo.
Mastering the process of improving the visual style of a photo to match the vision of photography may prove to be somewhat difficult, but that is where color grading service comes in handy. If you are an amateur photographer wondering how to improve the photography portfolio with better color tone, it is best to outsource the work to professional photo editing service providers.
Above all things, the color tone boils down to the minute adjustments the editors make in the sliders that cater to improving a photo’s color profile. By getting the best color graded photos, you can tie it to a portfolio that covers the essence of your brand or product with consistency.