The Pros and Cons of Aerial Photography in Real Estate Business

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In a recent study, it was revealed that 80% of property owners liked to work with real estate photography agents who offered aerial photo shoot options and an elaborate walking tour of their property. Further, the drone equipment market is projected to show a major growth of about $20.6 million in the next 5 years. In wake of the above trends, it makes sense if you started to add drones to your real estate photography. Moreover, there are plenty of packages offered by the leading photo editing companies, who undertake both photography as well as professional picture editing services

Benefits and Downsides of Drones in Real Estate

Real estate aerial photography entails employment of drones for various low altitude as well as high altitude photographs. This includes both the surroundings as well as the property itself for commercial or private purposes. Experts have already pointed out that the recent reforms in the use of drones could lead to drastic growth in drone operations in the real estate industry.

The use of drones for real estate photography holds several advantages to the sellers. First of all, they come at reasonable rates and can be afforded by everyone. In addition, they produce photographs of supreme quality. The bird-eye view they capture is one of the most attractive frames one can get for a picture. They are also capable of producing high-quality videos.

On the other side, they need to be registered before you can use. Further, it requires great control skills to be maneuvered to the right position to capture the right frames. Yet interestingly, statistics reveal that where drone photography was employed, real estate properties sold out 68% faster than those that did not opt for the aerial route.

The standout features of a drone include GPS-programmed effective flight paths and specialized point-of-interest targeting. These are then processed by photo editing companies, which not only give the images an unmatched depth but also a better meaning. It will be a great help to the sellers because they can easily highlight the facilities like swimming pools, parks, and backyards in aerial photos.

Factors to Keep in Mind While Buying a Drone

There are different varieties of drones available in the market nowadays. There are small, large, and professional ones, which suit various purposes like outdoor shoot and professional shoot. Below are some things to consider when buying a drone for your real estate photography.

Battery Life

In most of the drones, the battery lasts for about 15 to 20 minutes. Hence, you will definitely need to carry extra batteries if you want to keep using your drone for more than half an hour. It is advised to carry at least two extra batteries with you when you set out for a drone photography session.


Purchasing a gimbal along with a drone will be of great help during your aerial photo shoots. A gimbal will ensure that the camera will face a specific direction regardless of where the drone is facing. What’s more, besides controlling the direction of the camera, gimbals are responsible for carrying the camera’s weight too. Yet note that you need to purchase a gimbal that will be able to withstand the camera’s weight and a drone that will carry your gimbal without any troubles.

Smart Flight Modes

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Getting quality real estate photos mean two things: flying a drone properly and controlling the camera. So make sure your drone has special features like Smart Flight Mode. This mode helps you to get quality aerial pictures of real estate properties.

Quality of the Camera

Despite being a device that has the capability to fly, a drone is fundamentally a camera used to take photographs and videos. Therefore, make sure that you choose the best quality camera to ensure that you can make the most out of its abilities. Preferably, you should opt for a camera that captures videos of 4K quality.

First Person View Screen

This component of a drone helps you to exercise complete control over your drone shots. This is a screen where you can see the camera’s view. With this feature, you can control the coordinates of the drone and bring the camera to your preferred view as well. Once you are satisfied with the view, you can go ahead and click the picture.

Chargers and Other Gear

Wherever you plan on working for more than an hour, you will need to recharge the drone batteries. This means that you will have to carry not just a couple of extra batteries, but also the charger. Furthermore, you need to carry spare parts and gear for your drone as well, just in case of any emergency.

Remember the Legal Issues and the Restricted Zones before Using your Drone

It is always better to be aware of all the legal formalities of operating a drone beforehand. This way you can avoid unnecessary legal hiccups. Besides, you also have to remember that certain regions are out of bounds for drone photography. A case in point is airports where is an existing ban on drone flight.